10. What do we really use your data for?

At Genio, we don’t collect your data to sell it, exploit it commercially, or profile you.

We use it for one single purpose: to help you get better.

In a world where the term “health data” triggers as much enthusiasm as suspicion, it’s essential to lay the foundations for absolute transparency.

What we collect: only what you decide

• Answers to our health questionnaires (120 questions about lifestyle habits).
• Results of biological tests (genetics, epigenetics, microbiome – if you order them).
• Follow-up data: changes in your scores, feedback on recommendations, feedback on meals or programs.

No data is collected without your explicit consent, nor is it shared with non-partner third parties.

Why data is essential for personalization

Genio’s recommendations are not based on generic models.

Every tip, every rated meal, every program adjustment is based on:

• Your answers and lifestyle scores.
• Your biological results.
• Your progress over time (re-tests, adjustments, feedback).

Without data, there’s no personalization. And without personalization, there’s no measurable progress.

What we never do

• We do not sell your data.
• We do not use it for advertising purposes.
• We never share your non-anonymized personal data with your employer, your health insurance provider, or any company as part of B2B offers.

In these cases, your data is always anonymized to ensure compliance with GDPR (see box below).

Box: Your data is protected by law

The data collected by Genio is considered personal health data under the General Data Protection Regulation (GDPR – EU 2016/679).

This means it is protected by French and European laws.

Legal references:

• GDPR Art. 9: processing sensitive data (including health data) is prohibited unless with explicit consent.
• French Public Health Code, Art. L1110-4: mandatory medical confidentiality and secrecy.

In practice:

• You keep full control over your data.
• You can request its deletion at any time.
• We never share your identifiable data with unauthorized third parties.

Limited access for trusted professionals

Only authorized professionals, who are an integral part of the Genio solution, can access your data as part of your support:

• Nutritionists
• Certified health coaches
• Genio scientific teams
• Partner laboratories (only for test analysis)
• Medical partners under contract with Genio (e.g., Taking Care)

At our medical partners, users are considered patients.
At Genio, they are first and foremost clients benefiting from non-medical preventive health services and personalized support based on their longevity, energy, and well-being goals.

How your data helps improve our recommendations

The Genium™ engine, combined with human expertise (nutritionists, scientists, coaches), learns throughout your journey.

For example:

• If several users with a high inflammatory profile improve their score with certain meals or routines, this signal is integrated into our algorithm.
• If similar profiles respond better to a certain meal frequency, an adjustment is proposed.

Your progress helps improve the system, while remaining fully anonymous in collective research.

Box: Your rights as a Genio user

Scientific studies to support this

• Journal of the American Medical Informatics Association (2021) – Personalized health data analysis improves recommendation accuracy and patient adherence to advice.
• Nature Digital Medicine (2020) – Data-driven personalization improves outcomes in non-medical preventive approaches.
• Frontiers in Genetics (2022) – Ethical management of health data increases trust and user adherence to personalized health solutions.

Conclusion

At Genio, data is never an end in itself.

It’s a means to better understand what works for you, to build effective programs, and to help you improve your habits at your own pace.

“Our data is not a product. It’s a tool. Your tool.”